Media relations
Mindful Chef
Industry
Food & drink
Client
Mindful Chef
Objective
Drive fame
New to instinct this year, Mindful Chef comes with a black book of incredible restaurant partners, including Rockfish and Gymkhana. instinct now drives fame for all Mindful Chef launches, spreading the Mindful way from panel talks on gut health to surveying the British public on why we’re all terrified to cook French food.