White Stuff Wardrobe Inspo

4th July 2024

White Stuff’s summer collection is all about memories made in the dreamy days of summer, inspired by a myriad of places, from garden parties in the British countryside to French flea markets and trips around North Africa. To make noise for the launches and ensure White Stuff is seen everywhere this season, we activated a hardworking press office, including styling VIPs for breakfast TV, kitting out influencers for their summer travels, and generating impactful press coverage. 

Need some summer inspo of your own? Recent coverage highlights below featuring some of our favourite White Stuff looks, some sported wandering around new cities and some closer to home…

From L to R: @rosieannbutcher, Prima main fashion, @helloukar, @daisyoliviaj.

ITV This Morning, @hannahfgale, @la-sidhu, @ranvirsingh on Good Morning Britain.