Rosie Hits the Big-Time

We were thrilled to see our own Rosie Taylor (Account Director) nominated for PR Week’s prestigious 30 Under 30 2020. Rosie started at instinct as an intern almost 6 years ago and has absolutely flown through the ranks. We’ve always thought she’s the business – and now it’s been confirmed for all the world to see! PR Week asked Rosie how working in PR has differed from her expectations, what she would change, and her experience of COVID-19 in the industry.

“I think the perception of this industry is that PR can be a ‘fluffy’ career and there are definite stereotypes to being a ‘blonde PR girl.’ I very much enjoy surpassing peoples’ expectations on that front. If there’s one thing I’ve learned it’s that to really survive and achieve success for your clients, it’s that a PR needs to be incredibly smart and strategic.”

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