instinct continues winning streak with Jacob’s Creek Aperitivo Spritz

After a number of new drinks wins, we’re delighted to announce that we have been appointed as the incumbent agency for the new Jacob’s Creek Aperitivo Spritz – a ready-to-drink sparkling wine perfect for the summer months.


The six-month campaign will include a series of effortless experiences for press to enjoy throughout summer, including manicures at some of London’s hottest nail bars, as well as a hardworking press office to drive quality coverage around the launch and key selling periods.


Using our expertise in influencer and talent engagement, we will also be providing an integrated approach, running two influencer campaigns throughout the six months to drive social fame.


As a new product to market, we are excited to launch Aperitivo Spritz to the UK and can’t wait to see the results come through.