New Client Announcement: QVC

We are excited to announce that we have been appointed as the retained UK consumer PR agency for multimedia retailer QVC.

As of this month, we will be managing the UK PR activity for QVC across fashion, jewellery, accessories and home categories. The account will sit across both our fashion and consumer teams who will both bring their expertise to the QVC brand.

The agency will manage and support the PR strategy on all elements including new brand launches, product placement, digital influencer engagement and press events with a focus on increasing premium coverage levels, brand awareness and engagement.

Jayne Bristow, QVC’s Director of Brand and Communications comments: “We are pleased to partner with instinct pr and look forward to working with them to extend the reach and relevance of QVC amongst the UK customer.”

instinct pr Director and Founder Jonathan Kirkby comments: “QVC is a huge client win for us and we can’t wait to get started. We’re proud to have such an iconic brand with a huge amount of creative potential on our books that will see us deliver some of our most exciting work to date. We are committed to taking QVC to the next level alongside their talented and passionate in-house team.”

For any information please contact: qvc@instinct-pr.com