Saint James brings us aboard

Saint James, the leading French nautical brand and original manufacturer of the iconic Breton stripe sweater, has appointed us its retained UK PR agency, to help increase brand awareness in the UK.

We will manage all UK PR activity for the brand, help drive online sales, support independent stockists and launch the new retail website in Spring 2017.

Luc Lesenecal, Saint James CEO comments:

“Saint James has remained true to its 150 year heritage, producing the highest quality nautical-inspired clothing. This has led to a loyal following, global recognition and success across Europe, Asia and the US. Our brand presence in the UK has historically been supported by loyal independent stockists, but with the launch of our new website and the help of instinct pr, we look forward to making Saint James even more accessible to the UK market, whilst continuing to support our devoted UK retailers and consumers.”

Jonathan Kirky, Founder and Director of instinct pr comments:

“We’re honoured to be working with a brand that has such a rich heritage. The breton stripe is a real icon and the story behind Saint James is a fascinating one to tell. We look forward to being part of the next chapter as they embark on an exciting year ahead.”