Adventures by the Sea with White Stuff

3rd July 2023

White Stuff’s latest collection takes inspiration from memories of endless, hazy days, hours whiled away by the seaside, little (and not so little) adventures. To celebrate the launch and create our own memories by the sea, we invited a selection of media to join us in the seaside town of Whitstable, including press from the likes of Stylist and Sunday Times Style, as well as influencers Bronagh Meere and Pascale Banks

The adventure began with a delicious beachfront dinner at the Michelin Star ‘Sportsman’ where we sampled the exquisite tasting menu, with produce all locally sourced. The next day, we headed to the shore for a hands-on oyster farming experience where we were able to learn about the process of oyster farming and the sustainable practices. Who knew Oysters were the most sustainable form of protein and come with their own little eco system? We definitely didn’t! After a day spent by the sea, laughter shared and new friendships formed, we ended the trip with oysters and champagne at the local lobster shack (of course.)

Capturing content along the way, we secured over 50 pieces of social coverage from attendees, all wearing pieces from White Stuff’s latest collection, also securing editorial coverage with Sunday Times Style, YOU Magazine and HELLO as a result of the trip.